Ad War Update, continued

The Chavez camp has decided to push the narrative of inevitability is its latest one-minute spot, focusing on footage of its rallys and what they called “…the most serious polls”.

A piece of advise: If you’re trying to push the “huge crowds” angle, using mostly “close ups” of individual supporters could be interpreted as a sign of weakness.

Meanwhile, the Capriles’ camp uses the testimony of a self-identified former Chavista.

Two-thirds of the campaign so far and no other candidates have released a spot. But Maria “Dame una ayudaita” Bolivar is now on the Internet and Twitter. Well, it’s something…

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