Carlos Koteich, Author at Caracas Chronicles

Carlos Koteich

Master in International Business at Hult International Business School and B.S. in Computer Science at Universidad Rafael Belloso Chacin. Consulted for Fortune 1000 company in Boston in the areas of Market Intelligence and Product Management. Relocating from Maracaibo to California to expand Venezuelan-based family business. Enthusiast for Mobile Social Networks, Marketing and Advertising. Constantly writing music and recording when I have the time. Always trying to come up with the next big app.

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Branding the Maracucho Dream

Amid the worst recession in the country's history, niche players who grasp the power of branding are still managing to thrive in Maracaibo.

Carlos Koteich October 23, 2015

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