The campaign for the Constituyente is an unmitigated disaster. So, yesterday, Nicolás Maduro unleashed his latest ploy: A special version of the most streamed track of all time, “Despacito”, modified to promote July 30th election. What could go wrong with it? Everything.

In just a matter of hours, Maduro has pulled off something remarkable: A viral, global own-goal.

The performers of the song, Luis Fonsi and Daddy Yankee were not happy.

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Puertorican singer Fonsi published this statement yesterday, rejecting the political use of the song:

At no time have I been consulted, nor have I authorized the use or change of Despacito’s lyrics for political purposes, much less in the deplorable situation that a country that I love as much as Venezuela is in. My music is for all those who want to listen and enjoy, not to be used as propaganda that tries to manipulate the will of a people who are crying out for their freedom.

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¿Qué se puede esperar? de una persona que le ha robado tantas vidas a jóvenes soñadores y a un pueblo que lo que busca es un mejor futuro para sus hijos. Que te apropies ilegalmente de una canción (Despacito), no se compara con el crimen que cometes y has cometido en Venezuela. Es una burla, no tan solo para mis hermanos venezolanos, sino para el mundo entero su régimen dictatorial. Con ese nefasto plan de mercadeo, usted solo continuará poniendo en evidencia su ideal fascista, que ha matado a cientos de héroes y más de 2000 heridos. Como co-autor del tema, también me uno a las expresiones de la co-autora de la canción "Despacito" @erikaender. #NoAprobado #BastaYa #venezuelalibre 🇻🇪

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Reggaeton artist Daddy Yankee didn’t mince any words on his own response:

What can be expected from a person who has stolen so many lives of young dreamers and of a people who want a better future for their children? That you [Maduro] illegally appropriated a song is nothing compared to the crimes you commit in Venezuela. Your dictatorial regime is a mockery, not only to my Venezuelan brothers, but to the whole world….

The co-writer of “Despacito”, Panamanian singer-songwriter Erika Ender also showed her discontent for the unauthorized political use of the song:

Seeing that a song which I a co-authored being used without authorization to promote campaigns linked to a regime which has a country unhappy and suffering, far from bringing me joy, it angers me and I DO NOT APPROVE its use.

Just when you think they can’t go lower, the hegemony proves again that there’s no bottom. For what’s possibly the worst political campaign in Venezuelan history, this fiasco is a right.

But let’s not rush ourselves yet: It’s only Tuesday. They will find a new way to top themselves come Sunday.

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  1. I have this wonderful dream of the regime leaders all on a platform Sunday night announcing the great success of the Constituent and how they can defy the will of the people and the international community.

    Then the cruise missile hits.

    That would be one of the best returns on any investment in US military hardware in my lifetime.
    I would just hope it is on live television when it occurs.

    • Even better, Ortega plays the role of Cersei when they all gather in the Museum of the Revolution, the chavista equivalent of the Sept of Baelor.

  2. Talking about pathetic, not only is their cyber campaign a flop–but the old fashioned way of doing electoral time propoganda is a flop also. There was a little girl handing out flyers from CNE, but not an adult, probably too scared to send out the adults because they will be confronted. I also see a few electoral posters from some Turko (some Syrian or Lebenese corrupt businessman who is probably running under the sector “cadiviero” haha) constituyentista, but that is it.

    I pray that just nobody shows up on Sunday and there is a huge cacerolazo that day. Tomorrow and Thursday will be HUGE!!! If all the unions and people who have not participated before stay home and 90% of businesses closed and the streets quiet, this will send a big message to potential constituyente voters.

    Stocking up on food and water today.

  3. This is backfirring so bad at Maduro given that it publicly shows the utter rejection from the authors of the song who happen to have influence on many of Maduros supporting demographic. There is a reason why Instagram call these pop artists “influencers” in their marketings strategies.
    Would be nice if they come up with songs for the resistence against the narco regime.

  4. When I first heard that ‘Despacito (Chavista remix)’, I thought about Intellectual rights immediately, and how the Chavistas very likely haven’t paid/asked for authorization to use it.

    And Daddy Yankee refers to that:

    “Qué se puede esperar? de una persona que le ha robado tantas vidas a jóvenes soñadores y a un pueblo que lo que busca es un mejor futuro para sus hijos. Que te apropies ilegalmente de una canción (…)”

    What is the stealing of a song for those folks?

    They just don’t care, they steal! Just EXPROPIESE! They are criminals!

    Both messages go way beyond the trivial response, and show that these singers really know/care about what’s going on in Venezuela, probably due to information coming from Venezuelans overseas.

  5. OTH, this latest chutzpah keeps all talking and distracted for a couple of days at least. Have we not learned anything of how Dictadura 2.0 manages the news cycles and attention spans of their audiences, to gain tactical time when they need it?

    Our “brand” is already beyond repair abroad. When people hear “Venezuela” they immediately associate it with Chavez, and running out of toilet paper, a horrible combination IMO.

    Please, do not allow yourselves to be distracted or amused. Learn how to interpret their moves, we have ben thought for 18 years already…

    My prayers and blessings go to Venezuelans in the country and elsewhere for the coming weeks of hopeful and costly definitions.

    • Actually, I think that the Venezuelan “brand” is getting a huge boost from the stories in the international press. This is the story of a free people that is heroically standing up for itself against brutal armed thugs. This story is legend in the making.

      • History is made my the victors (*). We will see what positioning we get.

        I agree this struggle of the Venezuelan people against these oppressors is worthy of praise, but ….

        (*)was trying for a quote here, but this particular one is being challenged by Churchill, Machiavello and man others…

  6. Many years ago I worked at a marketing company in Venezuela that did lots of TV ads for shoe companies. One time they ripped off a very popular song from a famous kids show on Nickelodeon and changed the lyrics to make it about the shoes. It was this exact thing, on a commercial level. I naively asked if we had the rights to do that and the boss looked at me like I was being ridiculous and exaggerated – of course we didn’t, but silly me, why should we need such a thing?

    Yes Maduro’s a dick, using Despacito like this is theft and a desperate move and whatever else – and of course I’m very glad that Ender, Daddy Yankee and Fonsi have spoken up against it -, but this is not unique to him or chavismo. That is viveza criolla at its finest – Nickelodeon would never find out and if Luis Fonsi, Erika Ender and Daddy Yankee do find out and dislike it, what’s gonna happen? What are they realistically going to do? Probably nothing, like it has happened in the past when Chavez campaigns ripped off other musicians and used their music without their knowledge or consent, or when Rosales did it. For some reason we think we’re outside of all of the rules. If we want to reform Venezuelan society, we will have to find a way to learn that we are not, that we cannot be, that the rules are our friends, and we need to do that fast.

    That was also not the worst incident at that company – they once had me rip off designs from foreign kids’ shoe companies for them to mass produce for a ‘new line’ for a Venezuelan market. It was entirely shameless.

  7. I can imagine that Sunday they can throw la madre de todos los trancazos and dos gatos will show up to vote and still without any shame they proclaim great success. After that, paraphrasing Mr. Jose Vicente Haro from yesterday’s Conclusiones, the installment of Robespierre’s Committee of Public Safety also known as the Reign of Terror.

    • And this is why I am always more interested in “the day after” plans. We know they will claim victory no matter what. The better question IMO is what WE are going to do then.

      We still do not seem to grasp the concept of disobedience. For God sake, we (AN) have “disowned” the presidency, the TSJ and many other institutions and still, address and march people towards these institutions.

      Language is key. President should be addressed as Impostor , TSJ should be addressed as Illegal judges, Gobierno is Regime, Long etc…

  8. “Just when you think they can’t go lower, the hegemony proves again that there’s no bottom. For what’s possibly the worst political campaign in Venezuelan history, this fiasco is a right.”

    the constituyente itself is an evidence they no longer care about anything but staying in power


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